Using Screencasting for Multimedia

Runner on path

Mayer’s Principle in Multimedia Learning

Mayer’s Cognitive Theory of Multimedia Learning, developed by psychologist Richard E. Mayer, explains how people learn more effectively from multimedia presentations, which combine text, images, audio, and animations.

The principles that seemed most intuitive to me was the signaling principle; which involves using headings and visual cues to direct attention to key elements. It naturally guides the learner to focus on important information, reducing cognitive strain. The principle that surprised me the most was modality principle, the suggestion that narration combined with images is more effective than labels with images was surprising. It challenges the common assumption that written text is essential for reinforcement.

CapCut Hidden Gem

In my screencasting video, I explain how to create a simple menu poster using CapCut software and how it can be used for other purposes other than video editing. I integrated coherence Principle aiming to keep my screencast free of unnecessary distractions and focused on the key learning points.

When making my video, my main focus was was an audience new to capcut, I focused on simplifying complex concepts (managing Intrinsic Load) and pacing the material to make it digestible. For example, breaking down ideas into manageable chunks (Segmenting).

In the past i have implemented the redundancy principle trying to avoid overwhelming learners by not repeating information in both text and narration in past presentations. I am however guilty of the modality principle overusing text on slides alongside narration, potentially overloading the verbal channel. Going off of that, I would try and focus on leveraging modality more effectively by integrating narration with visuals and minimizing text. Additionally, try to explore how personalization can make your multimedia more engaging and learner-friendly.